by Bob Samuels | Jun 5, 2020 | ABM Webinar, Account Based Marketing (ABM), B2B Database, Content, GDPR, Lead Generation, Marketing, Uncategorized
ABM Leaders Webinar Series: “Marketing Strategies & Tactics in this crisis/pandemic: what is working” Idea quoted by Leslie Alore, Director, Enterprise Strategy at Iron Mountain : Smaller Businesses have Greater Opportunities! Boutique organizations...
by Bob Samuels | Jun 5, 2020 | ABM Webinar, Account Based Marketing (ABM), B2B Database, Content, GDPR, Lead Generation, Marketing, Uncategorized
Holistic Marketing Vision is the Key to Survive the Pandemic ABM Leaders Webinar Series: “Marketing Strategies & Tactics in this crisis/pandemic: what is working” Thinking beyond personas and focusing on the” industries” as a whole is...
by Bob Samuels | Jun 5, 2020 | ABM Webinar, Account Based Marketing (ABM), B2B Database, Content, GDPR, Lead Generation, Marketing, Uncategorized
No Bluff Promises to Drive Sales in the Pandemic ABM Leaders Webinar Series: “Marketing Strategies & Tactics in this crisis/pandemic: what is working” Marketers need to lay the recovery and growth foundation for clients focusing on their current needs...
by Sunny Rathore | Feb 27, 2018 | GDPR
GDPR (General Data Protection Regulation) is upon us – effective May 25, 2018. GDPR is the EU’s (European Union) legislation to protect personal data as used and ‘manipulated’ by B2B marketers. Below is a view of GDPR and its effect on B2B marketers. There is...