by Abhinav Gautam | May 7, 2018 | Lead Generation
The marketing funnel is a visual concept for understanding the overall process of converting leads into customers. Just like concept, the idea is that the marketers cast a widespread net to acquire as many potential leads as possible, and then gradually nurture the...
by Abhinav Gautam | May 7, 2018 | Marketing
Marketers across the globe are scrambling to assess their options for gathering and utilizing the data to its maximum potential in their marketing campaigns. The data is also being used to design creative marketing strategies to gain maximum advantage. Today, the...