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Interview with John A. Steinert

Chief Marketing Officer at TechTarget

techconnectr interviews john a steinert chief marketing officer at techtarget

In association with the #B2BMX and our “ABM Leaders” series, I had the pleasure to interview John Steinert, Chief Marketing Officer for TechTarget. John and his TechTarget team will be exhibiting at the B2BMX in February.

Hear John’s interview here:

  • B2BMX – peer-to-peer exchange and benefits to ABM practitioners 
  • TechTarget – as an intelligence provider.  on tech decision makers/visitors’ activity and behavior – buyer’s journey insight
  • Benefits to the TechTarget community/visitors – explicit permission at the individual level- access to interested solution providers 
  • Actionable Intelligence Options – provide targeted data for client usage; or TechTarget advertising outreach on the client’s behalf 
  • VIsit the TechTarget Booth:  Bring your specific use cases to discuss strategy and market understanding possibilities
  • TechTarget’s Flagship Intelligence Product:  Portal visit into the Intent Data – explore specific use cases 

Check out this video demonstrating the ABM outreach with respect to the Buyer’s Journey

Other Featured Talks & Speakers

Peter Isaacson

CMO at Demandbase

Watch Interview

David Lewis

Founder and CEO at DemandGen International, Inc

Watch Interview

Sangram Vajre

Chief Evnagelist and Co-Founder of Terminus

Watch Interview

Download our “Quick Guide for Creating & Managing Successful B2B Lead Generation Campaigns!

TechConnectr a leading B2B Lead Generation Marketplace

TechConnectr a Leading Lead Generation Marketplace

We Would Like to Interview you!

If you are an influencer or industry leader and have an amazing story to tell regarding B2B lead generation, demand generation, marketing technologies and ABM (account based marketing) or if you are an outstanding B2B marketer then we would love to interview you and share your thoughts on "Candid with Bob"!

Contact Us To Set Up Your  Interview

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