Predictive Intelligence Platform
Explainable predictions and actionable insights,
To drive exceptional lead generation and market-leading results.
Better Data leads to Better Results
Explainable predictions and actionable insights to drive exceptional user experiences and market-leading results.
Unique and actionable data
Accurately track and monitor your lead gen campaign efforts
Our Predictive Intelligence solution provides data-driven insights, advanced predictions and recommended actions for B2B marketers to optimize their lead gen activities, accelerate campaign performance, and increase sales opportunities.
It is powered by a self-learning artificial intelligence (Al)-based engine which continuously “learns” from the way users engage with their leads and prospects virtually.
The TC Predictive Intelligence tool takes into account historical and real-time data such as campaign activities, emails, promotions, and other relevant factors to enable predictive insights for campaign efficiencies and optimizing campaign/lead performance.
The platform also recommends actions that can be taken on individual campaigns or at the campaign-specifics level based on these predictions, helping to guide B2B marketers towards targeted lead gen campaigns.
The platform harnesses machine learning capabilities to enable users to improve the accuracy of predictions over time. By using the Predictive Intelligence Platform, you can make the most out of your lead gen campaigns.
What’s in it for you?
- Predict lead gen campaign behavior
- Lead gen campaign intelligence
- Enhanced lead gen campaign performance
- Accelerate business opportunities
- Improved B2B marketer/ TC user satisfaction
Leverage the most powerful B2B Performance Analytics Solution
Connect Marketing to Revenue Opportunities by tracking metrics that matter
Measure Key Metrics
Measure campaign performance by type, channel, or target audience.
Gain a unified view of lead gen campaign performance with all your data in one place.
Effective Campaign Planning
Build more effective, targeted campaigns with real-time data to track progress and make adjustments mid-flight.
Make smarter decisions on campaign effectiveness with the ability to drill down into specific campaigns and programs, and get detailed information by opportunity stage and vendor/channel.
With our Performance Analytics solution, you can make informed decisions about how your B2B marketing campaigns are performing, by knowing exactly where your leads are coming from and how each B2B lead generated is converting into revenue for your company.