Hyper-Personalization in B2B Lead Generation: Delivering Customized Experiences Ever wondered why B2B lead generation isn't a 'one-size-fits-all' approach anymore? Businesses now understand the importance of connecting with each potential customer in a way that's...
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How to build your own B2B content syndication plan?
Before making a B2B content syndication plan, it is crucial to first look at and understand what content syndication is and its relevance in the B2B market to run campaigns successfully. Online visibility and audience outreach are what B2B marketers highly focus on,...
The Power of Micro-Targeting: Niche Strategies for B2B Lead Generation
Imagine you're at a business meeting, discussing your B2B marketing strategies with potential clients. Later, when you explore your industry news, you come across a powerful approach known as micro-targeting. It's not about mass marketing; it's about laser-focused...
How TechConnectr Helps Agencies Overcome Campaign Challenges
Getting high-quality leads is every business's goal. Unfortunately, many companies struggle to get high-quality leads. According to Ruler Analytics’ Marketing Attribution and Reporting Analysis 2021, nearly 37.1% of marketers say they find it challenging to find...
Advantages and Pitfalls of Harnessing AI Power in ABM/ABX
Master ABM with AI on Live webinar - Candid with Bob Are you ready to take your Account-Based Marketing (ABM) and Account-Based Experience (ABX) efforts to the next level? TechConnectr is back with another insightful webinar that's ought to boost your knowledge and...
Learn Hyper-Targeted Strategies for B2B Lead Generation
Imagine that you are walking into a bustling café, and the barista greets you with a warm smile and says, "The usual, right?" It's a small gesture, but it makes you feel valued and understood. That's the power of personalization—a concept that relates to coffee shops...
Your Guide to B2B Lead Generation using LinkedIn Marketing
Optimizing LinkedIn for B2B Lead Generation: Up-to-Date Tactics and Features Imagine B2B lead generation as climbing a ladder to success, and to succeed, one has to stay one step ahead. Among the other platforms available, LinkedIn stands tall as a powerhouse for...
JoyFul Led Growth: Your Path to Happiness and Success
Welcome to a world of Joyful-Led Growth, where happiness isn't just the destiny of success but a driving force behind it! Let us together explore the magical journey of cultivating happiness on your way to achieving your dreams. So, buckle up, because we're about to...
Account-Based Marketing 2.0: Innovations in B2B Lead Generation
Picture this, you're in a bustling marketplace, surrounded by stalls adorned with colorful banners and enticing products. As you stroll through the crowd, vendors step forward, offering personalized recommendations tailored to your preferences and needs. In this...
The Power Trio: Marketing, Sales, and Customer Experience for Killer B2B Sales Lead Generation
Imagine you're on an adventure to make new friends in the business world; it's like a treasure hunt. For companies selling products or services to other businesses, known as B2B, this quest focuses on B2B sales lead generation. It's similar to a thrilling expedition,...
Leverage your B2B business with Lead Generation Marketplace
Feeling like your team is perpetually losing out on potential customers despite having a lead generation and nurturing strategy in place? An appealing approach is a transparent B2B lead generation marketplace; so try it before you give up. These platforms specialize...
A Roundup of ABM Leaders Group Panel Discussion on MDF Optimization
Thom ProvenThe ABM Leaders Group webinar on Channel Marketing - MDF Optimization hosted on 15th December 2022 was a great opportunity to learn about how to optimize your channel marketing spend by setting up a strategic ROI-focused approach. We heard from some of the...